TS Hsu, Yun-Chin Trình độ: Tiến sĩ Chức vụ: Giảng viên Email: hsuyunchin@dtu.edu.vn Giới tính: Nữ |
Lý lịch:
Y.C. Paya HSU
Email: payahsu@gmail.com
EDUCATION
Massey University, New Zealand Ph.D. May 2015
School of Communication, Journalism and Marketing
Supervisor: Fiona S. Chan, Ph.D.
Co-supervisors: Raja Peter, Ph.D., Frank X. Sligo, Professor
Thesis:Consumer green purchasing behaviour: From attitude, perceived controllability and normative influences to purchasing behaviour
International Pacific College, New Zealand Masters November 2004
International Studies (Environment)
Supervisor: Richard Fisher, Ph.D.
Co-supervisor: Alan Fielding, Ph.D.
Thesis:Palmerston North, a community moving towards waste minimisation: A study of attitude and behaviour
(Partially sponsored by the Palmerston North City Council)
Tamkung University, Taiwan B. Education June 2001
Educational Technology
RELEVANT SKILLS AND ATTRIBUTES
EMPLOYMENT HISTORY
Duy Tan University Lecturer September 2016 – present
Responsibilities:
Massey University Teaching Assistant April – November 2015
Responsibilities:
Massey University Tutor (Te Puna Whakatipu) April - May 2015
Responsibilities:
Massey University Guest speaker to the CFDA Postgraduate Course October 2014
Responsibilities:
Massey University (Wellington) Tutor/Marker 2009-2015
Responsibilities:
Shu-Te University (Taiwan) Administrator 2005-2007
Responsibilities:
(At the International Cooperation Division, ICD, April 2005 – May 2006)
(At the Teacher Education Centre, May 2006 – May 2007)
AREA OF INTERESTS
PUBLICATIONS
Hsu, P., & Chan, S. F. (2014, December 16).Consumer green purchasing intention: A case in energy-saving light bulbs. Paper presented at the Annual Tokyo Business Research Conference, Waseda University, Main Campus (Shinjuku), Tokyo, Japan.
Hsu, P. (2013, September 26). A research journey of consumer green purchasing behaviour, and beyond. School of Communication, Journalism and Marketing Wellington Seminar Series, Semester Two 2013, Massey University Wellington, New Zealand.
Hsu, P., & Chan, S. F. (2012, April 12-14). E-survey challenges: Methodological advances and implications. 40th Society of Australasian Social Psychologists Annual Conference, Adelaide, Australia.
Hsu, P. (2009, October 20). Green marketing: Understanding consumers’ green preferences. 13th Annual Waikato Management School Student Research Conference, Waikato University, Hamilton, New Zealand.
Hsu, P. (2009, September 17). Green marketing: Understanding consumers’ green preferences. Department of Communication, Journalism and Marketing Wellington Seminar Series, Semester Two 2009, Massey University Wellington, New Zealand.
Hsu, Y. C. P., & Chan, S. F. (2015). Surveying Data on Consumer Green Purchasing Intention: A Case in New Zealand. International Journal of Business and Social Research, 5(5), 1-14.
Hsu, P., & Chan, S. F. (2011). Ecolabel: Sales boost or not? In W. Chitty, N. Barker, M. Valos, & T. A. Shimp (Eds.), Integrated marketing communications (Academic Review Copy - 3rd Asia Pacific ed., pp. 99-101). Australia: Cengage Learning.
REFEREES
Provided upon requested